MISC
Her Story, Heard Across the Seas
The Problem
MISC is committed to fostering an inclusive atmosphere for women seafarers in honour of the International Day for Women in Maritime.
The Insight
In the realm of maritime careers, women often encounter discouragement due to certain stereotypes and biases, which often impedes their pursuit of professional opportunities. Moreover, there is a dearth of female representation in leadership positions and limited prospects for career advancement that further hinders their progress. Therefore, it is crucial to address these challenges head-on in order to unlock the invaluable contributions that women can bring to shaping the future of the maritime industry. Currently, out of 2 million seafarers in the industry, a mere 1.2% are women. This statistic highlights the pressing need for efforts to promote gender equality and inclusivity.
The Solution
MISC aims to aspire greater female participation in the maritime industry by showcasing the success stories of women who have thrived in this field. This campaign serves as a celebration of women’s accomplishments while fostering awareness, understanding and support for an inclusive and equitable workforce. Through the power of storytelling, we are charting the way for a brighter future in the maritime industry, where the voices of women are both heard and valued
RESULTS

152,023

LinkedIn Impressions

5,219

Clicks

704

Total Interactions

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